Blog Marketing at the Biz Centre

By On October 1, 2008 · 1 Comment

Last night I attended a 3 hour blog marketing workshop at The Biz Centre, run by Hamish Clark and Richard Calkin. I’d already been to a Trafficology workshop by Richard on search engine optimisation, so I thought it would be worth attending. Although much of it was at a level I’d already covered, there were some to-dos that came out of the workshop, especially when it comes to cross-marketing to my business site – more on that some other time.

Anyway – a list of to-dos for increasing my blog links and footprint:

  • Increase my use of tags and categories – even after three weeks of tagging using wordpress, I’ve seen an increase in google search hits. I sill need to tag my archive of 200+ posts
  • Use trackbacks more – a good explanation here.
  • Submit a posts and page sitemap to Google – did this earlier this morning.
  • Relax my commenting sign-in but use a spam filter – done.
  • Use blog listing sites more – to do.

If you get a chance and you’re relatively new to blogging and you’re a small business, this is a great workshop to attend. Even if you’ve been blogging a while, there are some juicy nuggets there, and Richard and Hamish are very responsive and experienced. I’m looking forward to a follow-up coaching session which is free, as is the workshop. Contact The Biz Centre to find out more.

by-nc-nd
Tagged with: • • • •
 
If you enjoyed this article, please consider sharing it!
Facebook Twitter

One Response to Blog Marketing at the Biz Centre

  1. Web design and e-marketing blog says:
    October 2, 2008 at 8:50 am

    Blogging stronger than ever…

      On November 21 2005 (yes, almost three years ago) I made a post on this blog about why it was a good idea for businesses to seriously look at making a blog an important part of their communications strategy.   Three years down the ……

Leave a Reply

Your email address will not be published.

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>